Category: podcast radio show

Duct Tape Marketing

Duct Tape Marketing by John Jantsch Listen to the podcast now: [display_podcast] Show Notes: Description from Amazon.com: Duct Tape Marketing is the small business marketing road map - A collection of proven tools and tactics... [Read More]

The Brand Gap

The Brand Gap by Marty Neumeier Listen to the podcast now: [display_podcast] Show Notes: Branding is often overlooked and under appreciated by the more analytical parts of a corporation. This book provides an excellent resource... [Read More]

Imran

Our Interview with Professor Imran Currim Listen to the podcast now: [display_podcast] Show Notes: On our tenth episode, we were thrilled to have the opportunity to interview our inspiration for the show, Professor Imran Currim.... [Read More]

Outliers

Outliers by Malcolm Gladwell Listen to the podcast now: [display_podcast] Show Notes: Why do some people succeed, living remarkably productive and impactful lives, while so many more never reach their potential? Superstars don't arise out... [Read More]

Linchpin

Linchpin by Seth Godin Listen to the podcast now: [display_podcast] Show Notes: Cocktail Party Statement talks about Linchpin by Seth Godin in this episode. A linchpin, as Seth describes it, is somebody in an organization... [Read More]

The Black Swan

The Black Swan by Nassim Nicholas Taleb . Listen to the podcast now: [display_podcast] . Show Notes: This episode of Cocktail Party Statement covers The Black Swan by Nassim Nicholas Taleb who first became known... [Read More]

Good to Great + How the Mighty Fall

  Good to Great and How the Mighty Fall by Jim Collins . Listen to the podcast now: [display_podcast] . Show Notes: In this unique episode, the team take on TWO business books by the... [Read More]

Tipping Point

The Tipping Point by Malcolm Gladwell   Listen to the podcast now: [display_podcast] Show Notes: This week Aaron, Phil, and Karin take on Malcom Gladwell's, The Tipping Point, on the Cocktail Party Statement. Aaron gives... [Read More]

Groundswell

Groundswell: Winning in a World Transformed by Social Technologies Listen to the podcast now: [display_podcast] . Show Notes: The Groundswell by Josh Bernoff and Charles Li is one of the most influential books regarding marketing... [Read More]

Tribes

Tribes by Seth Godin Listen to the podcast now: [display_podcast] . Show Notes: From Amazon: The marketing guru, Seth Godin argues that lasting and substantive change can be best effected by a tribe: a group... [Read More]