Tag: social media

Present Shock

Present Shock by Douglas Rushkoff _____________________________________________________________ Listen to the podcast now: . [display_podcast] _____________________________________________________________ Book Summary: This is the moment we’ve been waiting for, explains award-winning media theorist Douglas Rushkoff, but we don’t seem to... [Read More]

Socialnomics

Socialnomics by Erik Qualman [display_podcast] Book Summary: Social media platforms like Facebook, YouTube, and Twitter are fundamentally changing the way businesses and consumers behave, connecting hundreds of millions of people to each other via instant... [Read More]

Enchantment

Enchantmentby Guy Kawasaki   Listen to the podcast now: [display_podcast] Book Summary: Apple's former chief evangelist leads businessfolk down the path to enchantment. The author, a modern-day Dale Carnegie, offers explanations on how to wield... [Read More]

The Social Animal

The Social Animal by David Brooks _____________________________________________________________ Listen to the podcast now: . [display_podcast] _____________________________________________________________ Book Summary: David Brooks has written an absolutely fascinating book about how we form our emotions and character. (more…) [Read More]

Empowered

Empowered by Josh Bernoff Listen to the podcast now: [display_podcast] Book Summary: Empowered - explains how to transform your company by unleashing the mighty force of these HEROes. Like John Bernier and Ben Hedrington at... [Read More]

Duct Tape Marketing

Duct Tape Marketing by John Jantsch Listen to the podcast now: [display_podcast] Show Notes: Description from Amazon.com: Duct Tape Marketing is the small business marketing road map - A collection of proven tools and tactics... [Read More]

Groundswell

Groundswell: Winning in a World Transformed by Social Technologies Listen to the podcast now: [display_podcast] . Show Notes: The Groundswell by Josh Bernoff and Charles Li is one of the most influential books regarding marketing... [Read More]

Tribes

Tribes by Seth Godin Listen to the podcast now: [display_podcast] . Show Notes: From Amazon: The marketing guru, Seth Godin argues that lasting and substantive change can be best effected by a tribe: a group... [Read More]

Trust Agents

  Trust Agents : Using the Web to Build Influence, Improve Reputation, and Earn Trust Listen to the podcast now: [display_podcast] . Show Notes: This book talks about what's going on in all of the... [Read More]